Indiegogo is a crowdfunding platform that allows individuals and organizations to raise funds for their creative projects, entrepreneurial ventures, or personal causes. Founded in 2008, Indiegogo enables users to create campaigns and seek financial support from a global audience.
Creators set a funding goal and a deadline for their campaign, and supporters can contribute money to help them reach that goal. In return, backers often receive rewards or perks based on their level of contribution. Projects on Indiegogo can range from innovative technology products and films to artistic endeavors and charitable initiatives.
Unlike traditional funding methods, crowdfunding on platforms like Indiegogo provides a way for creators to connect directly with their audience and gather support before their project comes to fruition. If the campaign reaches its funding goal by the deadline, the project creator receives the pledged funds, minus fees charged by the platform. If the goal is not met, backers are typically not charged, providing a level of protection for supporters.